Get More Referrals: The Power of a Monthly Mailing

In real estate, success isn’t just about transactions—it’s about relationships. The best agents understand that staying in touch with past clients, their sphere of influence, and key referral sources isn’t optional—it’s essential. But how do you maintain those relationships in a way that’s meaningful, effortless, and sustainable over time?
At ROOST Real Estate Co., we take this challenge seriously. That’s why we provide every one of our agents with a free, done-for-you way to stay top of mind all year long: ROOST Ramblings™.

Why a Monthly Item of Value Matters
The idea is simple: people remember those who add value to their lives. A monthly touchpoint helps you:
- Strengthen Referral Business – Your network is one of your greatest assets. Regular touchpoints help nurture it so when someone needs an agent, your name is the first they think of..
- Stay Connected – Life gets busy. A monthly message ensures you stay in touch even when you’re focused on closing deals.
- Provide Value, Not Just Sales Pitches – Clients don’t want to be bombarded with listings every month. They appreciate engaging, interesting, and sometimes even quirky content that sparks conversations and keeps you relevant.
- Be the First Call – When a past client (or one of their friends or family members) needs a Realtor, who will they call? The one they just heard from last month.
The Magic of 150
A few months ago, we talked about Dunbar’s Number—the idea that humans can maintain meaningful relationships with about 150 people. As a ROOST agent, you have a built-in advantage. We help you engage with your 150 most important people automatically, every month, with ROOST Ramblings.
What Makes ROOST Agents Stand Out
Unlike other brokerages, where agents are left to manage their own databases (or worse, let them go cold), we handle it for you. Each month, we send ROOST Ramblings—a fun, engaging postcard packed with conversation starters, “Did You Knows,” and lighthearted content with a message designed to orchestrate referrals, on your behalf, at no charge.

It’s a simple, effective way to keep you in front of your people without adding to your already packed to-do list.
Relationships Over Transactions
At the end of the day, real estate is about people, not just properties. The best agents build businesses on trust, familiarity, and connection. A monthly item of value like ROOST Ramblings makes it easy to keep those relationships strong—so when your clients (or their friends) are ready to buy or sell, you’re the natural choice.
At ROOST, we believe that helping agents build lasting relationships is the key to long-term success. That’s why we handle your database outreach—so you can focus on what you do best: serving your clients and growing your business.
If you’re an agent looking for a brokerage that helps you stay top of mind without the extra work, let’s talk. Your future clients are waiting—and we’ll help you make sure they never forget your name.
Connect, Practice, Track & Grow
Want more practical tips for growing your real estate business? Our ever-growing library of books, blog posts, podcast episodes, masterclasses, documents, and other tools is at your fingertips. Learn More >>> The All Things Real Estate Resource Hub
PLUS… Whenever you’re ready here are 5 more ways we can help you reach your full potential:
- We do the sit-ups; you get the six pack! Find out what ROOST™ can do for you and your business. Click here to request your FREE Career Kit.
- Ready to get clarity on your goals for the next 12 months? I’d love to help you figure out how to get from where you are now to where you want to be! Schedule a FREE 45 Minute Coaching Call with Chris McAllister.
- Learn how the best real estate professionals among us generate more leads, book more appointments, earn more referrals, and make more money. Listen to the Connect Practice Track & Grow Podcast with your hosts Chris McAllister and Laci LeBlanc at www.ConnectPracticeTrackGrow.com
- Download your FREE copy of Protecting the Goose that Lays the Golden Eggs and learn how to nurture your unique talents in order to create sustainable success in both your professional career and your personal life.
- Become A ROOST™ Founding Agent. We know the value you bring to your clients, that’s why we want to join your team. Get started at www.CareerWithROOST.com
